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Trade Marketeer


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Heineken
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Heineken is looking for a Trade Marketeer About the role As Trade Marketeer you are responsible to translate category/channel plans for Nordics and Baltic states segments / channels into annual / operational plans in line with the commercial policy and to ensure the execution and implementation thereof in order to effectively influence buyers’ purchasing behaviour through point-of-sale activation. Another important task is to advise and support the commercial organization on portfolio approach by channel/segment. Your responsibility includes all brands and channels applicable to own markets, Nordics License partners & distributors (Sweden, Norway, Denmark, Finland, Iceland) and Baltics states distributors. You will also work closely together with distributors and external agencies to deliver consumer and customer programs in on-trade and off-trade. The main objectives and deliverables for this position will be to build the HEINEKEN portfolio brands in your responsible regions through activations in the market and with sales programs. Profile
  • 2-4 years work experience of trade marketing and/or commercial experience required in a similar role
  • Experience of working with sales with strong feeling for brands
  • Experience of working in FMCG industry with ability to think different channels
  • Academic degree
  • Fluent in English and Swedish language
Personal characteristics
  • Analytical with strong drive and self motivation
  • Strong in execution with a doer mentality
  • Structured with excellent organisation skills
  • Excellent people, communication and relationship building skills
  • Outgoing personality
  • Entrepreneurial mentality and spirit
The position is part of the Marketing team and is located at Heineken office in Stockholm. The position includes 30% travelling within Nordic and Baltic markets and to Heineken office in Amsterdam. In this recruitment Heineken cooperates with Harvey Nash. Please send your application in English (CV and cover letter) to ansokan@harveynash.se marked with ref.no. 3212 as soon as possible. Interviews will be held continuously throughout the selection process. If you have any questions please contact Mirja Holmberg at +46 73 773 13 40 alt. mirja.holmberg@harveynash.se. Heineken is the number one brewer in Europe and the number three brewer by volume in the world. With recent acquisitions in Africa, India, Asia and Latin America, Heineken is continuing to increase its presence within emerging markets, which will contribute to its ongoing growth. Heineken Western Europe Export & Global Duty Free (WEE&GDF) is responsible for all 3rd party Export & License business in Western Europe and for the Duty Free channels (e.g. Airlines, Cruiselines, Military and Ferries) globally. WEE&GDF manages independently a large portfolio of brands lead by Heineken®, and has a strategic role for the development of brands across multiple markets. The Headquarter is based in Amsterdam. The organization is young, dynamic, professional and ambitious.